I participated in Oozle Media’s annual event, The Beauty School Summit. You can watch and learn more about conversion rate optimization and how to make the most out of your business’s website. Watch my session.
While never published online, this guide showcases my extensive research on writing effective website copy. If you want to be a good copywriter, you have to be a good marketer, and this document showcases both skills. Read the guide.
Blogs
Email Marketing
Purpose: Created a series of emails advertising The Beauty School Summit, an online digital event designed specifically for beauty schools. Emails were generated using HubSpot and sent to a bought list of beauty schools owners.
Results: Generated 152 leads for an online digital event that accounted for 17% of total registrants (842 total).
While the above list highlights some of the bigger projects I have worked on, it is an insufficient representation of everything I’ve worked on over the years. I will continue to add more examples, but if you need to see more of my work now, please ask!
In addition to creating marketing campaigns and developing website content, I have also worked on various other tasks such as managing social media accounts, creating how-to documents, and performing SEO analysis and audit tasks.
